A magenta line marks where the planned Westside BeltLine Connector Trail is to go.
The city’s economic development arm has approved a $2.3 million loan to build a “vital link” connecting the Atlanta Beltline to the Westside, an area that’s on the rise but where some historic communities are still suffering from disinvestment.
The Invest Atlanta board approved loaning Atlanta BeltLine Inc. $2.3 million in Westside Tax Allocation District funding so it can complete construction of the Westside BeltLine Connector Trail in English Avenue and Vine City by February. The spur trail project is expected to spark economic investment in the long-overlooked Westside neighborhoods by providing them a direct link to the Beltline corridor. Millions of dollars in investment has already been made along the main Westside Trail.
Segment one of the Westside BeltLine Connector Trail is currently under construction.
Segment 2 of the Westside BeltLine Connector Trail would extend from Western Avenue to Law Street. The $2.3 million loan is expected to cover costs for segment 1 and segment 2 from Western Avenue to Joseph E. Lowery Boulevard.
The entire 3-mile Westside BeltLine Connector Trail is a partnership between ABI and the PATH Foundation and is divided into three segments. Segment one in English Avenue near the Georgia World Congress Center is already under construction. The $2.3 million would cover costs for segment one and a portion of segment two, ending at Joseph E. Lowery Boulevard because this area is within the Westside TAD boundaries. Cost for segment 3 is not yet known.
Atlanta BeltLine Inc. requested the loan after a $150-plus million capital campaign by the Atlanta BeltLine Partnership, the fundraising arm for the massive urban revitalization project, fell short this year due to the coronavirus pandemic. The main Beltline trails have a variety of funding sources, including bonds and Beltline TAD funds. Connector trails and transit, however, rely on additional sources of funding, such as private donations and philanthropic contributions.
The Westside TAD currently has $15.2 million available for new projects with the remaining $58 million restricted to debt service, operating expenses and approved projects, according to Invest Atlanta.
The Atlanta Beltline is a planned 22-mile loop of multi-use trails, parks and transit along old railroad corridors that circle the city’s central core that would connect 45 diverse neighborhoods. At an estimated cost of $5 billion, it is one of the country’s largest urban revitalization and economic development projects.
By Dyana Bagby – Reporter, Atlanta Business Chronicle, Atlanta Business Chronicle
New mega-projects on Atlanta’s west side illustrate growing tension between investment and forced displacement.
Lincoln Property Co. has started pre-development work at Echo Street West, a planned $227 million revitalization of 19 acres at the intersection of Donald Lee Hollowell Parkway and Northside Drive.
New mega-projects on Atlanta’s west side illustrate growing tension between two powerful forces — a desire for investment in the city’s poorest neighborhoods and apprehension it may force displacement of longtime residents.
That dynamic is seen in the recent sale of Quarry Yards, a development site on the edge of the Bellwood Quarry that could transform Grove Park and neighborhoods farther west for a generation. A local real estate affiliate of Microsoft Crop. bought Quarry Yards for $127 million, Atlanta Business Chronicle reported Sept. 10. The project is expected to feature office space, market-rate and affordable housing, stores and restaurants.
However, Grove Park neighborhood advocates, who are working on preserving affordable housing and bringing new services to the community, have not yet heard from Microsoft officials or the city.
They are becoming anxious.
Georgia Tech, a pipeline of computer engineering talent, is an influence on Microsoft’s expansion and a driver of growth on the city’s west side, where other vulnerable neighborhoods such as English Avenue are poised for even more change.
Westside Paper, the adaptation of a 15.2-acre former industrial campus. Third & Urban and FCP are developing the project.
Lincoln Property Co. has started pre-development work at Echo Street West, a planned $227 million revitalization of 19 acres at the intersection of Donald Lee Hollowell Parkway and Northside Drive. It’s just west of Georgia Tech’s campus, where the university is planning a $750-million expansion of Technology Enterprise Park.
“We now sit squarely between two tech giants in Georgia Tech and Microsoft,” Tony Bartlett, executive vice president of Lincoln Property, who leads the firm’s commercial activities in Georgia, recently told Atlanta Business Chronicle.
Closer to Georgia Tech, a joint venture of Atlanta-based developer Third & Urban and Maryland private equity firm FCP have launched the revitalization of the former The Atlanta Paper Co. plant at 950 West Marietta. Now underway, it will stand by the King Plow Arts Center and Puritan Mill – two projects that started the adaptive reuse development trend more than 20 years ago — and near a cluster of new office buildings, hotels and restaurants in nearby West Midtown.
“Georgia Tech is a huge economic driver,” said Third & Urban partner Chris Faussemagne. “The amount of talented graduates that come out of the university is not only a benefit to our project but to the city of Atlanta.”
What’s happening on Atlanta’s west side tells a larger story about a renaissance of investment and development and population growth inside the city, said Tim Keane, commissioner with the department of planning.
For much of the 80s and 90s, development focused in Atlanta’s northern suburbs along Georgia 400 or on Peachtree Road in places like Buckhead, a wealthy neighborhood on the city’s northern edge.
“If Atlanta continued as a region to invest only on the outskirts of the city, it would have been a problem for everyone,” Keane said. “Atlanta’s most critical shift is the increase in population and investment in the city.”
Indeed the city’s population has surpassed 506,000 and continues to grow.
Keane, however, is also realistic about the challenges an unprecedented wave of investment and development into Atlanta’s poorest neighborhoods will bring. Gentrification can be a divisive term, often borne from the instinct to “be protective of people that have lived here a long time and who are vulnerable to being displaced,” Keane said.
The city is sensitive to the concerns.
“We are doing everything we can to minimize forcible displacement of people,” Keane said.
The west side development boom offers a lens into steps the city took and future actions it could make to prevent downsides of over-development and gentrification. For example, the city created the idea for an anti-displacement tax fund. It could be expanded.
Another idea may be new zoning to create more housing options. For example, what if the regulations were tweaked so that “not all the new houses within neighborhoods have to be large single family homes?” Keane said. “We can create the ability to build more affordably and have a more diverse city.”
Grove Park is a microcosm of tension between much-needed investment and development and the fear of widespread displacement. The neighborhood, which stands along Donald Lee Hollowell Parkway near the Bankhead MARTA station and Bellwood Quarry, is one of Atlanta’s poorest areas. Its average disposable income is just over $20,000. It has no pharmacy or grocery store. Almost one in four residents lack health insurance and some still live on dirt roads.
Debra Edelson, whose work is focused on Grove Park’s anti-displacement and revitalization efforts, said, “All communities on the Westside want more investment. They also want investment that fits their lifestyle and values.”
Debra Edelson, executive director Grove Park Foundation, at Quarry Yards, a development site on the edge of the Bellwood Quarry that could transform Grove Park and neighborhoods.
By Douglas Sams – Commercial Real Estate Editor, Atlanta Business Chronicle
The new apartment tower has a $55 million construction loan and forms a wave of investment planned for the area south of North Avenue.
A 16-story apartment tower is the latest project sparking long-awaited revitalization within Atlanta’s SoNo district.
Woodfield Development just purchased the nearly 1.1-acre site at 505 Courtland St. where it will build the 284-unit project. It’s the first residential tower to be developed in SoNo in the past 10 years.
Woodfield paid just under $7.9 million for the development site, a record price in SoNo based on a land per square foot value. It’s a reminder of the new investment finally pouring into the area.
While SoNo features Atlanta landmarks such as the 55-story gold-crowned Bank of America Plaza, for years development has been sluggish compared with other parts of the city such a Midtown, West Midtown and areas along the Beltline Eastside Trail.
But Australian real estate firm Drapac Capital Partners believed in SoNo. Five years ago, it paid just over $1.7 million for the site at 505 Courtland, then sold it to Woodfield this month for nearly five times that value.
The project will add 284 apartment to the SONO district of Atlanta, an area between Midtown and downtown that includes the Emory University hospital campus.
Chief Operating Officer Sebastian Drapac said in a release about the sale that a surge of more development into SoNo stems from “a serious shortage of sites in Midtown.” Drapac also suggested more projects could be coming to the neighborhood, which has long been a gap between Midtown and Downtown.
“We need to remember that Atlanta’s rapid urbanization story is still in its infancy,” Drapac said.
Lenders are also buying into SoNo’s renewal. Santander Bank N.A. is providing a $54.7 million construction loan for the nearly $90 million apartment tower, according to Fulton County property deeds. Woodfield’s Patrick Kassin said his firm will break ground on the project in September.
Commercial Real Estate giant Jones Lang LaSalle (NYSE: JLL) marketed the site. JLL’s Scott Cullen said the tower “will be a shot in the arm for further development.” Emory University is a catalyst. Just one block west of Woodfield’s project, Emory started construction on a 17-story cancer treatment tower. A few blocks away, Atlanta developer Portman Holdings is working on a proposal with MARTA to develop a 480,000-square-foot office tower and 275-room hotel over the North Avenue transit station.
Almost 1,650 residential units are already under construction in downtown Atlanta, according to Central Atlanta Progress, a group of business leaders and planners that guide development. Another 6,000 downtown units are in planning.
The mini-residential boom has sparked the need for more pedestrian-oriented streets. The city’s Department of City Planning has studiedtransforming downtown’s Peachtree Street, from North Avenue to Marietta Street, into a less car-centric corridor.
By Douglas Sams – Commercial Real Estate Editor, Atlanta Business Chronicle (August 31, 2020)
With more than 40 years in business under their belt, Owners Janice Phillips and Bob Orlowski are ready to retire.
Skate Escape and its parcel of land which sits at the corner of 12th Street and Piedmont Avenue at the “front door of Piedmont Park” was recently re-listed for sale, Rob Kincheloe, the broker who holds the listing, Monday told What Now Atlanta (WNA) in a telephone interview. The sales price has not been disclosed.
The corner space, which has been home to the bike shop since 1979, was first listed for sale in February 2019 when Skate Escape Owners Janice Phillips and Bob Orlowski decided it was time to retire. Unfortunately, a deal that was under contract for the property, fell through, according to Kincheloe. This time around, Phillips and Orlowski wanted to be more public with the listing, so they had Kincheloe hang banners outside the bike shop recently.
But when the for-sale sign went up, so did suspicion from neighbors and passersby that Skate Escape had shuttered and was the latest victim of the novel coronavirus pandemic. Skate Escape is still open and “selling bikes like hotcakes,” Kincheloe said. “Skate Escape will stay open until we find a buyer, and if the new buyer wants to keep operating a bike shop, it may never close.”
The property is zoned for residential and retail and both industries have expressed interest in buying, according to Kincheloe.
“This is the first time the property has been available in 40 years. The adjacent property has been listed for 14 years but until the Skate Escape corner became available, there hasn’t been much interest in that property. Now buyers are looking at both, together.”
Tim Holdroyd, who represents the seller of the neighboring circa 1900s building, at 1094 Piedmont Ave NE, told WNA Monday that the properties are the “most complicated parcels of real estate in the City of Atlanta.”
“In my opinion, both properties have to go together, but every sophisticated commercial real estate professional I know has looked at this property and determined it wasn’t worth their time,” Holdroyd said along with a laundry list of reasons why in 14 years he hasn’t been able to get a deal done including zoning and building height restrictions, among other things.
Phillips and Orlowski at one point operated both buildings. The corner building, which dons the Skate Escape name, was built in 1948 as a service station and today acts as the bicycle repair shop and sales center. The older adjacent property, at 1094 Piedmont Ave., was originally an Anheuser-Busch yeast manufacturing facility and acted as the business’ skate shop. They consolidated both the skate and bike shop several years back into the corner parcel property they own.
Skate Escape was not immediately available when reached by What Now Atlanta for comment Monday
Recently acquired “critical link” aims to open Beltline and downtown access for English Avenue, Bankhead, beyond
It’sIt’s a drizzly afternoon at a place most Atlantans have never been: an elevated, abandoned railroad corridor directly west of Bank of America Plaza, the city’s tallest building. Given the corridor’s narrow width, height above neighborhood streets, and skyline views across rooftops and graffiti-strewn warehouses, it feels a bit like New York City’s High Line, in some nascent early phase before the tourist influx.
Closer to the corridor than Midtown sky-rises, however, are scenes indicative of economic activity (and disparity) most Atlantans are very familiar with. Along Northside Drive, a 12-acre, mixed-income redevelopment of Herndon Homes led by Atlanta Housing Authority looks like a rolling pasture of red clay; it’s meant to be a catalyst for future development but also a beacon of diversity. Meanwhile, even closer, the exterior wall of a film production studio is being enlivened with a Greg Mike mural, in collaboration with Porsche.
It’s the disparate forces of a changing Atlanta commingling, and this railroad corridor—a future Atlanta Beltline link that leaders call crucial—is right in the middle of it.
In February, Beltline officials announced they’d closed a deal with church-led Bethursday Development Corporation to use $5.1 million in TSPLOST dollars and acquire a former rail segment described as a “major piece” and “critical link” to the grand scheme of multi-use trails across Atlanta.
Stretching three-quarters of a mile, the corridor had been owned by several religious groups and colloquially known as the “church line.” It starts where Northside Drive meets Joseph E. Boone Boulevard, across the street from the Georgia World Congress Center.
From there, it extends northwest to Donald Lee Hollowell Parkway, through an area with an unsavory, drug-addled reputation known as “the Bluff,” before linking with another nicknamed segment: the 1.8-mile “kudzu line,” which will eventually be incorporated as part of the Beltline’s Westside Trail.
If that’s confusing, take heart in knowing the pastiche of trail monikers is going away soon.
The entire three-mile trail will be known as the Westside Beltline Connector. And it will allow anyone at, say, Centennial Olympic Park to bicycle, ride e-scooters, jog, or simply walk from downtown, via protected lanes, to the mainline Beltline and under-construction Westside Park at Bellwood Quarry, planned to be the city’s largest green space.
More importantly, project leaders say, the collaboration between the Beltline and PATH Foundation will lend transportation options and trail connectivity to neighborhoods—namely English Avenue, Bankhead, Knight Park, and Howell Station—that have thus far been largely cut off.
“You talk to folks in English Avenue and Vine City, and they feel a little disconnected to the Beltline, because they’re not neighborhoods that are right on it,” says Beltline spokeswoman Jenny Odom. “This will connect them into the Beltline, very directly.”
When the latest corridor purchase was announced in February, Atlanta Mayor Keisha Lance Bottom described it as helping pave the way “for a more unified and accessible Atlanta.” We recently ventured with project officials into the swampy corridor, following a string of stormy days, for a firsthand look at how this unification vision might play out.
“We’re going to make this trail a showstopper,” predicts PATH Foundation executive director Ed McBrayer. “I hope the Westside is ready to get something really cool.”
As they have with projects spanning from Proctor Creek to the wildly popular Eastside Trail, PATH is collaborating with the Beltline to make the Connector piece a reality. McBrayer describes it as a means of traveling paved trails and bike lanes from around Ponce City Market and points east to downtown, the Westside, and potentially all the way to the Silver Comet Trail.
Along the way, the Connector trail will bisect English Avenue, which the New York Times described in 2017 as one of the poorest neighborhoods in the Southeast, where roughly 40 percent of residents were living in poverty. Alongside neighboring Vine City, police data showed English Avenue as being the city’s most high-crime area for years, in terms of calls for assistance and violent offenses; but since 2016, crimes across all categories have plunged by more than 40 percent, thanks to the installation of surveillance cameras, homes reserved for officers, and the broader philanthropic efforts of groups such as the Arthur M. Blank Family Foundation and Quest, according to the Atlanta Police Foundation.
But despite a retention strategy—including an Anti-Displacement Tax Relief Fund for homeowners that launched in 2017—the area’s population continues to dip, and just 17 percent of residents in the broader Westside are homeowners, as officials told Curbed Atlanta earlier this year.
In places, the Connector piece provides the flipside view of Atlanta than what Eastside Trail patrons see: landmarks such as Westin Peachtree Plaza and the Coca-Cola Headquarters sweep off to Atlantic Station’s high-rises at left. From a socioeconomic standpoint, a place like English Avenue might be the flipside of tony neighborhoods such as Virginia-Highland, but that doesn’t mean residents won’t have a voice, as project leaders stress. McBrayer says community feedback in forthcoming meetings, likely beginning with NPU-L this month, will dictate what the trail becomes and how it’s used.
“We’re already done the survey, gotten it back, and we’re going to propose an alignment with illustrations and seek neighborhood feedback,” McBrayer says. “If they want a connection to a particular street, then we’ll try to work that in. If they don’t want railing on a particular overlook, then we can change.
“We want to assimilate into the neighborhood as best we can,” he adds. “There will be plenty of places to get on the trail, and it’ll become an integral part of the neighborhood.”
PATH has recently installed a cycle track leading out of downtown on Marietta Boulevard and, two years ago, bike lanes that span over Ivan Allen Jr. Boulevard.
Where those meet Northside Drive is where the new Connector segment will begin.
Next, an existing tree-lined park space across Northside Drive from the GWCC could act as a respite for trail patrons.
Renderings for the Connector trail’s southernmost beginnings are too tentative to publicly share, but plans generally call for the path to boomerang around these GWCC beehives (below) and then bridge over Joseph E. Boone Boulevard, the gateway to Vine City.
Due to the proximity of a substation and transmission lines next door, Georgia Power has to sign off on trail plans here, and that process is ongoing, says Stacey Patton, the Beltline’s vice president of real estate.
A complete streets makeover is underway on Joesph E. Boone Boulevard, a couple of blocks east of the forthcoming, $45 million Rodney Cook Sr. Park.
The abandoned railroad corridor is visible at right (below), and a new trail bridge planned to cross over this street will have to meet higher clearance standards than one demolished years ago.
“The pedestrian bridge we’re going to be building will have extraordinary views of downtown,” says McBrayer. “And we’re going to have a plaza up on the hump, if you will, where everybody’s going to be taking photos of downtown and everything. It’s unobstructed views from the Westside.”
Next is a view from Jones Avenue, looking back toward Mercedes-Benz Stadium. Engineers are assessing now whether this bridge—and another three blocks north at Jett Street—can be refurbished and reused.
The railroad spur, when active, serviced industrial properties on both sides of the corridor. This section has been dormant for two decades, says Patton.
The bridge over Jones Avenue, from below, as the trail heads toward Meldrum Street.
Next the trail will dip back to street-grade and cut behind the Northside Village Apartments, which face Northside Drive. Plans call for widening an existing sidewalk and slinking behind the building here.
Beyond the apartments, the trail corridor rises again, where work to clear trash—including more than 300 tires to date—and vegetated debris is ongoing.
“It is so sweet,” says Patton of the views from this vantage. “One of the nicest [Beltline] elevations.”
At Jett Street, as seen from the sidewalk below, is the second old railroad bridge undergoing an engineering analysis.
Beyond that is a bridge-less section over Cameron Madison Alexander Boulevard—the second of three elevated gaps where bridges will have to be rebuilt, all still in design. PATH’s McBrayer downplays bridge construction as being any sort of significant hurdle.
“We’re on about our 80th bridge,” he says. “Bridges are no big deal.”
Over a lost section of Meldrum Street, where a campsite has replaced vehicle traffic, another gap is visible.
Beyond this point, the Connector trail will swoop down to ground level again and remain there, via more recently decommissioned railroad lines, until reaching the future mainline Beltline.
The cleared corridor, as seen from North Avenue, looking toward Travis Street, is no longer elevated.
Abutting the trail is Grace Midtown, one of six churches along the trail, where a renovation that installed picturesque outdoor seating areas is expected to wrap in coming weeks.
Just across Travis Street from the church, with a side lot fronting the trail, is rapper T.I.’s newly opened Trap Music Museum and Escape Room, where weekend entry lines sometimes span the block.
Continuing northwestward on the trail, the Donald Lee Hollowell Parkway bridge is reflected in puddles along the corridor.
Beltline officials provided this image and rendering depicting how the trail and adjacent properties could look at Donald Lee Hollowell Parkway.
Tentative plans for the Westside Beltline Connector as it would pass under Donald Lee Hollowell Parkway. [Images courtesy of Atlanta Beltline Inc.] A photo of a worn-down building bordered by a thick brush of green trees. In the background is the Atlanta skyline. and A rendering of an updated building with the word “Cafe” on it is superimposed over the photo of the dilapidated structure flanked by trees.
After crossing several other at-grade streets, the corridor enters what previously was known as the kudzu line, as seen here near Law Street.
The rail line through this area has been inactive for about five years, and CSX is expected to have all remaining infrastructure removed by May, Patton says.
Next the corridor passes beneath a Marietta Boulevard bridge and meets active railroad lines.
Patton says the Beltline bought a small, triangular parcel in this area to bring the trail up to Marietta Boulevard, where lanes to Huff Road are planned to be converted into the Beltline, providing a link between the existing Westside Trail and the future northwestern segment.
The hope is that PATH, at that point, will break west to link with the existing, 61-mile Silver Comet Trail.
As for a timeline, officials say Atlantans can expect to see construction on this more pedestrian-friendly Connector soon.
The Beltline’s TSPLOST-funded outlay of more than $11 million paid only for acquisition of the rail corridors, a means of securing the land. Cost estimates for the full three-mile Connector are pending design finalizations, but each segment is planned to open with lighting, cameras, and other infrastructure.
The Beltline is still working to buy a few necessary, adjacent parcels, while McBrayer says PATH is raising and contributing $5 million from the private sector.
The first planned section where Joseph E. Boone Boulevard meets Northside Drive is almost ready to enter permitting phases, McBrayer says. Following neighborhood meetings, construction to bring the trail from there to the Northside Village Apartments, a section of a few blocks, is expected to launch this fall and take about six months to finish, likely next spring.
Meanwhile, the former kudzu line section will enter design phases and ancillary property acquisitions. As McBrayers sees it, the whole Connector trail can be funded and built within three years, providing the missing link to downtown and vice versa.
“To have the connection to downtown—I think it’s amazing,” says Patton. “There were so many people down there at the Super Bowl; with an electric bike rental, they could have been at the quarry park.”
A West Midtown project that turned an old meatpacking into a home for corporate offices, a popular Italian restaurant and duckpin bowling has sold for $70 million.
Global asset management giant Clarion Partners LLC paid $69.7 million for the development known as Stockyards Atlanta, on the corner of 10th Street and Brady Avenue.
A joint venture between Maryland-based Federal Capital Partners, known more commonly as FCP, and Atlanta developer Westbridge Partners, was the seller. The project was designed by the architectural firms Ai3 and Gensler. It went on the market last year.
The property has deep roots on the city’s west side, the last of the historic buildings that made up the Miller Union Stockyards, said Chris Faussemagne, who co-founded Westbridge Partners.
Stockyards is one of several developments often referred to as adaptive-reuse projects, which have focused on remaining industrial buildings on the northwest edge of the city along a rail line and converted them to office, residential and restaurant space.
Westbridge Partners and FCP won praise for Stockyards from real estate think tank Urban Land Institute, which honored the project in 2018. The 142,478-square-foot development landed tenants from Red Bull and Fitzgerald and Co. to the Painted Duck and Italian restaurant Donetto. It was fully occupied within a year of its completion. Clarion Partners paid over $489 per foot for the mixed-use project.
Stockyards is surrounded by new mid-rise apartments and popular restaurants, such as Miller Union and The Optimist. Its sale to Clarion Partners offers more evidence that global private equity and asset management firms project long-term value growth in projects within emerging areas of the city, such as West Midtown and the Atlanta Beltline.
As new wealth pours into neighborhoods where the level of investment is unprecedented, it will highlight the complexities of gentrification. Atlanta is among the county’s most rapidly gentrifying cities.
Faussemagne, now a partner with Atlanta real estate development firm Third & Urban, was one of the first developers to see potential of historic preservation, renovation and adaptive re-use in West Midtown.
Third & Urban and FCP continue to seek similar projects in the area, such as a 275,000-square-foot warehouse on West Marietta Street that will be converted into a large creative office project. The development will link with the future path of the Atlanta Beltline.
Stockyards Atlanta was FCP’s first commercial project in Atlanta. The company’s Atlanta area portfolio also includes eight multifamily properties with 1,924 units. Stewart Calhoun, David Meline, Mike McDonald, Samir Idris and Michael Moore of Cushman & Wakefield brokered the sale on behalf of the ownership of Stockyards Atlanta.
By Douglas Sams – Commercial Real Estate Editor, Atlanta Business Chronicle
The latest on Google’s commitment, a Sky Plaza, condo sales, and street retail
Specific timelines are emerging for a multi-pronged project that’s swallowing a block of prime Midtown real estate.
Sited along one of the subdistrict’s most active development corridors, Selig Development’s $530 million 1105 West Peachtree mixed-use venture is on the rise, with major construction milestones on the horizon.
Selig’s chief development officer Steve Baile told Curbed Atlanta this week that construction of the 3.5-acre, multi-tower project is on track to wrap in the third quarter of next year.
At the end of this month, though, the ninth-floor amenity deck—aptly dubbed the “Sky Plaza”—is set to top out, Baile said.
Selig also confirmed recently that Google is set to make 1105 West Peachtree its Southeast headquarters, claiming five floors of the planned 31-story office tower.
The Smith, Gambrell & Russell law firm is also taking five floors for its new offices.
Also on the docket is a 178-key Marriott Autograph Collection Epicurean Hotel that Selig reps announced in October.
“We’re currently working with our hotel partners and retail team to fine-tune the office lobby food and beverage service, which will excite Midtown residents, office workers, and visitors alike,” Baile said.
The development, located between MARTA’s Midtown and Arts Center train stations, will also include a 64-unit luxury condo tower called 40 West 12th.
Baile said the developer has been having some luck with condo pre-sales, although he did not provide specifics.
“We are pleased with the condo sales we have had thus far,” he said. “We believe 40 West 12th is hitting on the pulse of what intown Atlanta condo buyers are looking for, and that’s a high-end product that’s understated yet refined and has access to all the great amenities the project, and Midtown as a whole, have to offer.”
Lastly, at the ground floor, expect some 25,000 square feet of retail space.
Selig has tapped Rule Joy Trammell + Rubio as the design architect and architect of record and Brasfield & Gorrie as the general contractor.
Grassroots activism helped turn an infamous dump at 10th and Peachtree streets into a gathering place, christened with a six-pack of Budweiser
Today, the pint-sized Midtown green space at 10th and Peachtree streets is a pleasing respite among so much concrete and glass. It hosts community events, curious tourists, and businesspeople on lunch break, often with a mix of large-scale art, Christmas lights, public corn hole, lounge chairs, and the fading leasing signs of longtime property owner Dewberry Capital. But four decades ago, the site was considered a trashy blight on Atlanta’s signature street—literally a dump.
That’s according to researcher Adam C. Johnson, the Midtown Neighbors’ Association’s History Committee Chair. Johnson, a Midtown resident, has conducted more than 40 interviews with residents and business leaders while poring over Atlanta History Center and Georgia Archives materials in an effort to tell the story of his neighborhood’s metamorphosis in a series of articles. The first installment below chronicles the “Pit of Peachtree” and its demise. Johnson writes:
By the mid-1970s, Midtown began an arduous recovery from the aftermath of the countercultural movement that had made it the South’s beleaguered version of Haight-Ashbury.
Many buildings along Peachtree Street sat abandoned, and more than 15 bathhouses, peep shows, and adult establishments had sprung up in the area. Trash was strewn about, boards covered windows, and garbage obscured some previously sought-after lots.
Midtown was a mess.
Bill Seay and Jerry Attkisson, who led the recently formed Midtown Business Association (now Midtown Alliance), pitched Central Atlanta Progress’s Dan Sweat to sponsor the MBA by hiring its first executive director and to pay the position’s salary.
Sweat agreed to the “staffing support” and hired Doug Downing as MBA’s first director.
After joining MBA in May 1978, Downing started its first campaign to clean up Midtown by addressing the infamous dump at 10th and Peachtree streets. He wrote in the MBA’s newsletter:
Nowhere was this needed more than in the area of this property. For many years this property was a dumping ground, over grown [sic] with weeds and strewn with garbage. At the time, it was aptly referred to as “the hole,” and existed as an unwanted symbol of the degenerated state of the surrounding neighborhood.
Downing knew the importance of quickly demonstrating MBA’s commitment to Midtown by making the area hospitable again, which, he hoped, would also garner membership with his organization.
Twenty-five community residents, including some members of the Midtown Neighborhood Association (now Midtown Neighbors’ Association), joined the effort to remedy the “Pit of Peachtree.” Initially, they removed almost 20 loads of trash.
Downing called the efforts “the most conspicuous symbol of the action being taken by the community and the MBA to inject life back into our street.”
Dubbed “Peachtree Street Clean-up” day, the effort continued in October 1978, and 60 Midtown residents and workers from the Army Corps of Engineers painted walls, removed garbage, and planted 17 trees, flowers, and grass. Southern Railway also donated railroad ties and helped install them.
Conveniently, the Army Corps of Engineers used more than 20 dump-truck loads of soil from the nearby MARTA excavation to flatten the park, and then graded it to its current height, which filled in “the hole.” (MARTA’s rail service in the area wouldn’t begin for another three years.)
The business association completed major construction of the park on May 3, 1979—and christened it using a $2.25 six-pack of Budweiser.
Because the MBA had secured a longterm lease from the owners of the land for $1, the staff unofficially referred to it as the “three dollar and twenty-five cent park.”
Neither Attkisson nor Downing thought the park would last more than a few years. Yet the Pocket Park at 10th and Peachtree is a relic of the MBA’s first efforts to partner with area businesses, organizations (CAP and MNA), and residents to clean up Midtown.
Today, it stands as a tangible example of what successful public-private partnerships and volunteerism can achieve.
The Winnwood Apartments are located in Midtown, at the merger of Peachtree and West Peachtree streets.
An 90-year-old apartment building in Midtown may become the latest example of multifamily landlords opening their doors to Airbnb.
Atlanta real estate investor and developer Tenth Street Ventures bought The Winnwood, a nearly 1-acre property at 1460 West Peachtree Street near its connection with Peachtree and just north of office towers such as Pershing Park Plaza, the current home of the law firm Jones Day.
No sales price was given, and the transaction for The Winnwood was not available in Fulton County property records. The brick mid-rise building, which features Neoclassical Revival architecture, dates back to 1930.
The property had been owned by the same family for decades, part of the dwindling and still relatively affordable stock of older apartments that remain in the city. For now, most of the units have been vacated.
The Winnwood could follow the model of another recent Tenth Street Ventures project in Midtown, where it allows tenants to rent out their units as Airbnbs. It has rebranded that property on Piedmont Avenue as “Studio9Forty.”
It’s an example of a national trend of apartment owners working with companies that rent out apartments to travelers. Brian McCarthy, a principal with Tenth Street, said it shows the lines between multifamily properties and hotels are starting to blur.
“Residential living is changing,” he said. “The multifamily owners are looking at getting into hotels, and the boutique hotel owners are trying to get into multifamily.”
Tenth Street plans to renovate The Winnwood, taking it from 26 units to 48. First, though, it will apply to receive historic designation for the apartments. It said it is evaluating the best way to redevelop the building, while preserving the Neoclassical Revival exterior.
McCarthy said the goal is to restore The Winnwood “to its historic glory.”
The project has been a landmark in north Midtown for decades. The Whitehead family owned a house previously on the site. The property then remained in the family until the death of Cecil S. Whitehead a few years ago.
Tenth Street Ventures buys, designs and renovates properties, with the goal of keeping properties more affordable for the working class. The Winnwood is fifth major transaction by TSV over the past year.
By Douglas Sams – Commercial Real Estate Editor, Atlanta Business Chronicle
Multi-tower development aims to activate parking lots at corner of Spring, 17th streets
For anyone who applauds the demise of surface parking lots in prominent intown places, a reader recently spotted something that should come as welcome news.
Where 17th meets Spring Street in Midtown, a block-long site where past development proposals have fizzled, an assemblage of parking lots is now fenced off and vehicle access is disallowed.
Proposed for the site is the first phase of the massive Midtown Union project, a multi-tower complex bisected by a pedestrian promenade that’s been put forth by MetLife and JLL.
Project reps haven’t responded today to Curbed Atlanta’s inquires regarding construction, but a building permit related to plumbing and sewer work was issued for the site in late June, city records show.
The 1.3-million-square-foot project’s first phase was approved last year.
The assembled site includes parking lots along Spring Street, behind the Artmore Hotel, the Arthritis Foundation building, and a small office building.
All told, the two-phase venture could consume acreage on both sides of the street.
Earlier this year, Midtown Union signed global asset management firm Invesco to take about half of its 600,000 square feet of offices in glassy towers fronting 17th Street.
For Invesco, the relocation across Midtown from Two Peachtree Pointe will also entail the addition of about 500 jobs, as Bisnow Atlanta first reported.
Midtown Union’s first phase would also include a 250-key hotel, about 350 residences, 100,000 square feet of retail, and almost 1,800 parking spaces, per announcements last year.
The development team, a partnership between MetLife Investment Management and Granite Properties, expects to start opening Midtown Union in 2022.
Have a look at the latest project renderings and site plans below.